Additional Resources


For help placing advertisements for your unit, program, or event contact Institutional Marketing at or (616) 331-2525.

Campus Maps

PDFs of current maps for all Grand Valley campuses and regional centers are available at For changes to a map, please contact Nick Viau in Institutional Marketing at (616) 331-2525 or

Campus Signage

Production and installation of campus signage and displays are arranged by Facilities Planning through external vendors. Outside vendors are also contracted for name tags, vehicle decals, uniforms, etc.

Refer to the Planning and Design Standards for the requirements.

Communication Resources

Visit these resources for help telling the Grand Valley story.

Student, Faculty, and Alumni Profiles:

Accountability Report:

Success Stories:

Awards and Recognitions:

Sustainability Information:

Diversity and Inclusion Information:

Economic Impact Report:

Quick Facts:


Office of Institutional Analysis:


Institutional Marketing develops marketing plans, advertisements, websites, and publications; monitors the use of the logo; and conducts market research.

Grand Valley State University
Institutional Marketing
1 Campus Drive
2090 James H. Zumberge Hall
Allendale, Michigan 49401

Phone: (616) 331-2525
Fax: (616) 331-2285

University Communications provides services such as strategic communications, crisis communications, public relations, media relations, social media, photography, videography, media training, and publishing, including FORUM and Grand Valley Magazine. They also televise and webcast select live Laker athletics events.

Grand Valley State University
1 Campus Drive
4090 James H. Zumberge Hall
Allendale, Michigan 49401

Phone: (616) 331-2221
Fax: (616) 331-2250

The Promotions Office united young creatives of Grand Valley that strive to create a community of growth in design, advertising, and communication. Our goal is to provide clients with aesthetically and conceptually engaging design and videos that strongly communicates our clients vision.

Grand Valley State University
Promotions Office
0008 Kirkhof Center
Allendale, Michigan 49401

The Copy Center makes color and black and white copies, binding, and UPS mailing.

Grand Valley State University
Copy Center
011 Laker Market Place
Allendale, MI 49401

Grand Valley State University
Copy Center
136C DeVos Center
Grand Rapids, MI 49503

Phone: 616-331-6463

Grand Valley State University
Copy Center
159 CHS
Grand Rapids, MI 49503

Phone: 616-331-7323


Driving directions and parking information for the Allendale and Robert C. Pew Grand Rapids Campuses are available at

Additional parking information is available from Parking Services.

Social Media

Connect with the many different social media accounts at Grand Valley and learn about the university's social media guidelines.




If you are an official Grand Valley social media administrator, you may use Grand Valley's "Circle G" logomark for social media avatars on the right.




You may download one of the approved avatars; the options are seen to the right and the downloadable images correspond with the grid. 

Social media avatar

        Top row, left to right

        Download image                              Download image                              Download image

        Middle row, left to right

        Download image                              Download image                              Download image

        Bottom row, left to right

        Download image                              Download image                              Download image

Sustainable Paper

Institutional Marketing looks for the following attributes when specifying paper for printed communications:

  • Domestically manufactured
  • Paper that is manufactured with paper fibers from certified sustainable forests (Forest Stewardship Council or Sustainable Forestry Initiative)
  • Emissions-free renewable energy used in the manufacturing of the paper or carbon neutral paper
  • Elemental chlorine-free (ECF)
  • Alternative fiber paper
  • Carbon neutral paper
  • Paper from mills that have received third party certifications such as Green-eGreen Seal

Sustainable Printing

Whenever possible, Institutional Marketing uses:

  • Local printers with FSC or SFI certification
  • Aqueous coating instead of petroleum-based varnish
  • Vegetable-based inks

Page last modified April 26, 2018